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Clive Humby
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Author
Clive Humby
9 Published Books
Clive Humby
Popular Books by Clive Humby
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Scoring Points: How Tesco Continues to Win Customer Loyalty
By:
Clive Humby
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Brand Is Dead: Long Live the Customer: An Essential Guide for Organizations Who want to Understand Their Customers and Take the Guesswork Out of Marketing
By:
Clive Humby
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The Loyalty Myth
By:
Clive Humby
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Conseguir Puntos
By:
Clive Humby
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Scoring Points
By:
Clive Humby
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Tesco顧客ロイヤルティ戦略
By:
Clive Humby
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The Dunnhumby Fables Collection - Brand Is Dead, Long Live the Customer / Customers Are for Life, Not Just Your Next Bonus / It's Marketing Jim, but Not As We Know It
By:
Clive Humby
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Brand Is Dead: Long Live the Customer: An Essential Guide for Organizations Who want to Understand Their Customers and Take the Guesswork Out of Marketing
By:
Clive Humby
