Economía Empresa Books Categories

Economía Empresa Categories Books ListEconomía Empresa Books Categories

To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History (Hardcover)

To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History (Hardcover)

To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History (Hardcover)

By: Lawrence Levy

You Only Have to Be Right Once: The Unprecedented Rise of the Instant Tech Billionaires (Hardcover)

You Only Have to Be Right Once: The Unprecedented Rise of the Instant Tech Billionaires (Hardcover)

You Only Have to Be Right Once: The Unprecedented Rise of the Instant Tech Billionaires (Hardcover)

By: Randall Lane

The Facebook Effect: The Inside Story of the Company That is Connecting the World (Hardcover)

The Facebook Effect: The Inside Story of the Company That is Connecting the World (Hardcover)

The Facebook Effect: The Inside Story of the Company That is Connecting the World (Hardcover)

By: David Kirkpatrick

Independízate de Papá Estado: Inversión inteligente y simple para lograr la libertad financiera (Spanish Edition)

Independízate de Papá Estado: Inversión inteligente y simple para lograr la libertad financiera (Spanish Edition)

Independízate de Papá Estado: Inversión inteligente y simple para lograr la libertad financiera (Spanish Edition)

By: Carlos Galán Rubio

Zero to One: Notes on Startups, or How to Build the Future (Hardcover)

Zero to One: Notes on Startups, or How to Build the Future (Hardcover)

Zero to One: Notes on Startups, or How to Build the Future (Hardcover)

By: Peter Thiel

How to Win Friends & Influence People (Paperback)

How to Win Friends & Influence People (Paperback)

How to Win Friends & Influence People (Paperback)

By: Dale Carnegie

Principles: Life and Work (Audio CD)

Principles: Life and Work (Audio CD)

Principles: Life and Work (Audio CD)

By: Ray Dalio

Never Split the Difference: Negotiating as if Your Life Depended on It (Paperback)

Never Split the Difference: Negotiating as if Your Life Depended on It (Paperback)

Never Split the Difference: Negotiating as if Your Life Depended on It (Paperback)

By: Chris Voss

La imagen corporativa: teoría y práctica de la identificación institucional (Paperback)

La imagen corporativa: teoría y práctica de la identificación institucional (Paperback)

La imagen corporativa: teoría y práctica de la identificación institucional (Paperback)

By: Norberto Chaves

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Strategic Brand Management: A European Perspective (Paperback)

By: Kevin Lane Keller

El Consumidor es el medio: Word of Mouth y Socialización (Kindle Edition)

El Consumidor es el medio: Word of Mouth y Socialización (Kindle Edition)

El Consumidor es el medio: Word of Mouth y Socialización (Kindle Edition)

By: Funlab

TOTEM: Transformando clientes en creyentes (Paperback)

TOTEM: Transformando clientes en creyentes (Paperback)

TOTEM: Transformando clientes en creyentes (Paperback)

By: Andy Stalman

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Strategic Brand Management and Best Practice Branding Cases Set: Building, Measuring, and Managing Brand Equity (Unknown Binding)

By: Kevin Lane Keller

Pricing Creativity: A Guide to Profit Beyond the Billable Hour (Unknown Binding)

Pricing Creativity: A Guide to Profit Beyond the Billable Hour (Unknown Binding)

Pricing Creativity: A Guide to Profit Beyond the Billable Hour (Unknown Binding)

By: Blair Enns

The Win Without Pitching Manifesto (Hardcover)

The Win Without Pitching Manifesto (Hardcover)

The Win Without Pitching Manifesto (Hardcover)

By: Blair Enns

Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)

Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)

Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)

By: Donald Miller

The Four Conversations: A New Model for Selling Expertise (Hardcover)

The Four Conversations: A New Model for Selling Expertise (Hardcover)

The Four Conversations: A New Model for Selling Expertise (Hardcover)

By: Blair Enns

Graphic Artists Guild Handbook Pricing & Ethical Guidelines (4th Edition)

Graphic Artists Guild Handbook Pricing & Ethical Guidelines (4th Edition)

Graphic Artists Guild Handbook Pricing & Ethical Guidelines (4th Edition)

By: D.K. Holland

Revolución tecnológica y nueva economía: Todos los secretos contables de Apple, Google, Facebook y Amazon al descubierto (Paperback)

Revolución tecnológica y nueva economía: Todos los secretos contables de Apple, Google, Facebook y Amazon al descubierto (Paperback)

Revolución tecnológica y nueva economía: Todos los secretos contables de Apple, Google, Facebook y Amazon al descubierto (Paperback)

By: Jose María Gay de Liébana

Por la senda de la nueva contabilidad: Analizando e interpretando el NPGC (Paperback)

Por la senda de la nueva contabilidad: Analizando e interpretando el NPGC (Paperback)

Por la senda de la nueva contabilidad: Analizando e interpretando el NPGC (Paperback)

By: Jose María Gay de Liébana

Activity-Based Cost Management Making It Work: A Manager's Guide to Implementing and Sustaining an Effective ABC System (Hardcover)

Activity-Based Cost Management Making It Work: A Manager's Guide to Implementing and Sustaining an Effective ABC System (Hardcover)

Activity-Based Cost Management Making It Work: A Manager's Guide to Implementing and Sustaining an Effective ABC System (Hardcover)

By: Gary Cokins

Activity-Based Cost Management: An Executive's Guide (Hardcover)

Activity-Based Cost Management: An Executive's Guide (Hardcover)

Activity-Based Cost Management: An Executive's Guide (Hardcover)

By: Gary Cokins

The Complete Guide to Activity-Based Costing (Hardcover)

The Complete Guide to Activity-Based Costing (Hardcover)

The Complete Guide to Activity-Based Costing (Hardcover)

By: Michael C. O'Guin

Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics (Wiley and SAS Business Series)

Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics (Wiley and SAS Business Series)

Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics (Wiley and SAS Business Series)

By: Gary Cokins

This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)

This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)

This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)

By: Seth Godin

Designing Experiences (Hardcover)

Designing Experiences (Hardcover)

Designing Experiences (Hardcover)

By: J Robert Rossman

Beyond Products and Services in Banking (Kindle Edition)

Beyond Products and Services in Banking (Kindle Edition)

Beyond Products and Services in Banking (Kindle Edition)

By: B. Joseph Pine II

Can Japan Compete? (Hardcover)

Can Japan Compete? (Hardcover)

Can Japan Compete? (Hardcover)

By: Michael E. Porter

The SaaS Playbook: Build a Multimillion-Dollar Startup Without Venture Capital (Paperback)

The SaaS Playbook: Build a Multimillion-Dollar Startup Without Venture Capital (Paperback)

The SaaS Playbook: Build a Multimillion-Dollar Startup Without Venture Capital (Paperback)

By: Rob Walling

Competitive Strategy: Techniques for Analyzing Industries and Competitors (Hardcover)

Competitive Strategy: Techniques for Analyzing Industries and Competitors (Hardcover)

Competitive Strategy: Techniques for Analyzing Industries and Competitors (Hardcover)

By: Michael E. Porter

Positioning: The Battle for Your Mind (Paperback)

Positioning: The Battle for Your Mind (Paperback)

Positioning: The Battle for Your Mind (Paperback)

By: Al Ries

Do You Want to Keep Your Customers Forever? (Harvard Business Review Classics)

Do You Want to Keep Your Customers Forever? (Harvard Business Review Classics)

Do You Want to Keep Your Customers Forever? (Harvard Business Review Classics)

By: B. Joseph Pine II

Competitive Advantage: Creating and Sustaining Superior Performance (Hardcover)

Competitive Advantage: Creating and Sustaining Superior Performance (Hardcover)

Competitive Advantage: Creating and Sustaining Superior Performance (Hardcover)

By: Michael E. Porter

Design Transitions: Inspiring Stories. Global Viewpoints. How Design is Changing. (Paperback)

Design Transitions: Inspiring Stories. Global Viewpoints. How Design is Changing. (Paperback)

Design Transitions: Inspiring Stories. Global Viewpoints. How Design is Changing. (Paperback)

By: Joyce Yee

The Experience Economy: Work Is Theater & Every Business a Stage (Hardcover)

The Experience Economy: Work Is Theater & Every Business a Stage (Hardcover)

The Experience Economy: Work Is Theater & Every Business a Stage (Hardcover)

By: B. Joseph Pine II

The Transformation Economy: Guiding Customers to Achieve Their Aspirations (Kindle Edition)

The Transformation Economy: Guiding Customers to Achieve Their Aspirations (Kindle Edition)

The Transformation Economy: Guiding Customers to Achieve Their Aspirations (Kindle Edition)

By: B. Joseph Pine II

Cost & Effect: Using Integrated Cost Systems to Drive Profitability and Performance (Hardcover)

Cost & Effect: Using Integrated Cost Systems to Drive Profitability and Performance (Hardcover)

Cost & Effect: Using Integrated Cost Systems to Drive Profitability and Performance (Hardcover)

By: Robert S. Kaplan

Infinite Possibility: Creating Customer Value on the Digital Frontier (Hardcover)

Infinite Possibility: Creating Customer Value on the Digital Frontier (Hardcover)

Infinite Possibility: Creating Customer Value on the Digital Frontier (Hardcover)

By: B. Joseph Pine II

On Competition (Hardcover)

On Competition (Hardcover)

On Competition (Hardcover)

By: Michael E. Porter

HBR's 10 Must Reads on Strategy (Paperback)

HBR's 10 Must Reads on Strategy (Paperback)

HBR's 10 Must Reads on Strategy (Paperback)

By: Michael E. Porter

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)

By: April Dunford

HBR's 10 Must Reads on Design Thinking (with featured article "Design Thinking" By Tim Brown)

HBR's 10 Must Reads on Design Thinking (with featured article "Design Thinking" By Tim Brown)

HBR's 10 Must Reads on Design Thinking (with featured article "Design Thinking" By Tim Brown)

By: Harvard Business Review

Authenticity: What Consumers Really Want (Hardcover)

Authenticity: What Consumers Really Want (Hardcover)

Authenticity: What Consumers Really Want (Hardcover)

By: James H. Gilmore

Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation (Hardcover)

Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation (Hardcover)

Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation (Hardcover)

By: Tim Brown

Markets of One: Creating Customer-Unique Value through Mass Customization (Hardcover)

Markets of One: Creating Customer-Unique Value through Mass Customization (Hardcover)

Markets of One: Creating Customer-Unique Value through Mass Customization (Hardcover)

By: James H. Gilmore

Mass Customization: The New Frontier in Business Competition (Paperback)

Mass Customization: The New Frontier in Business Competition (Paperback)

Mass Customization: The New Frontier in Business Competition (Paperback)

By: B. Joseph Pine II

Bye, bye, marketing (Empresa y Gestión) (Spanish Edition)

Bye, bye, marketing (Empresa y Gestión) (Spanish Edition)

Bye, bye, marketing (Empresa y Gestión) (Spanish Edition)

By: Agustín Medina

Quien tiene una marca tiene un tesoro (Empresa y Gestión) (Spanish Edition)

Quien tiene una marca tiene un tesoro (Empresa y Gestión) (Spanish Edition)

Quien tiene una marca tiene un tesoro (Empresa y Gestión) (Spanish Edition)

By: Agustín Medina